The Material Child. Growing up in Consumer Culture; John Wiley & Sons Limited

6677 р.

Где купить

Где купить (1)

Цена от 6677 р. до 6677 р. в 1 магазинах

МагазинЦенаНаличие
6677 р.
Электронная книга Кэшбэк до 6.5%
Промокоды на скидку

27.07.2025
Яндекс.Маркет
5/5
Промокоды на скидку
Avito доставка позволит получить любой товар, не выходя из дома

Предложения банков


Компания Предложение

Описание

Children today are growing up in an increasingly commercialised world. But should we see them as victims of manipulative marketing, or as competent participants in consumer culture? The Material Child provides a comprehensive critical overview of debates about children’s changing engagement with the commercial market. It moves from broad overviews of the theory and history of children’s consumption to insightful case studies of key areas such as obesity, sexualisation, children’s broadcasting and education. In the process, it challenges much of the received wisdom about the effects of advertising and marketing, arguing for a more balanced account that locates children’s consumption within a broader analysis of social relationships, for example within the family and the peer group. While refuting the popular view of children as incompetent and vulnerable consumers that is adopted by many campaigners, it also rejects the easy celebration of consumption as an expression of children’s power and autonomy. Written by one of the leading international scholars in the field, The Material Child will be of interest to students, researchers and policy-makers, as well as parents, teachers and others who work directly with children.

Смотри также о книге.

О книге


ПараметрЗначение
Автор(ы)
ИздательJohn Wiley & Sons Limited
ISBN9780745672908
Форматы электронной версииPDF


Отзывы (0)


Зарегистрируйтесь и получайте бонусы за покупки!


Книги: Нехудожественная литература на английском языке, Медицина - издательство "John Wiley & Sons Limited"

Категория 5341 р. - 8012 р.

закладки (0) сравнение (0)

42 ms